Geoff Hatfield

Geoff Hatfield

Utility Digital Sales Consultant

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Geoff.Hatfield@sam.biz

Geoffrey Hatfield is a Utility Digital Consultant at SAM, where he works with utility organizations to modernize operations through data-driven and digital solutions. In his role, Geoffrey helps bridge the gap between traditional utility practices and emerging technologies, supporting clients as they navigate digital transformation initiatives that improve efficiency, reliability, and decision-making.

With 20+ years of experience in infrastructure and utility focused businesses along with a strong understanding of utility operations and digital strategy, Geoffrey collaborates closely with stakeholders to assess needs, identify opportunities, and implement practical solutions. He is known for his analytical approach and ability to translate complex technical concepts into clear, actionable insights that deliver measurable value for utility teams.

Geoff’s favorite SAM core value is People and specifically bringing team members and customers together to form meaningful relationships that add value personally and professionally.